Ergonomic cushions designed not just for your comfort but to help working Malaysians end the bad cycle of back pain through encouraging good sitting posture.

Story of SpineLief

Where Does the Name “ SpineLief ” Come From?

Develop a new habit with a simple addition to your environment.

Achieve true lasting relief without counting on unreliable remedies.

That's why we stand by

Simple Habits for True Relief

Vision

We believe a little goes a long way. Hence, we are committed to bringing various pain relief solutions that can be easily incorporated into our daily habits to free ourselves from body aches and mental disturbance.

Mission

Relief comes in different forms, but the best ones come from the little positive habits we develop throughout our daily lives. We hope to deliver this message through our products in the hope of freeing 100,000 Malaysians from physical and mental discomfort by the year 2025.

Story of Spinelief in 2 mins.

We promise it's worth the watch:

How SpineLief Started?

Our story started 2 years ago when the pandemic hit Malaysia hard. Everyone was working from home, but nobody knew how long it would last. Majority of us were spending over 8 hours a day in front of our work desk, a sedentary lifestyle and body discomforts became a norm. Same goes for Kiat. Simply put, life was hectic and miserable for him. Kiat tried a variety of remedies like massages, patches, and even painkillers but none of them gave him actual lasting relieve to his backpain.

After reading a book called Atomic Habit :

" What many don't understand is that you could be repeating a good or bad habit without even knowing that you are doing it. " 

He was inspired to develop something that could ultimately fix our stubborn back pain with a new, effortless habit!

That why SpineLief+ was founded.

Change Your Habit by Changing Your Environment

We all know habit doesn't form overnight.

Oftentimes, developing new habits requires strong will and dedication. Though it's not impossible, it can be challenging when we have grown so attached to our environment.

We understand that with a hectic lifestyle, most of us are struggling to find time for a new habit that is easy to say but takes much willpower to accomplish.

Instead of forcing habits on yourself and spending much time and effort to develop a new habit, SpineLief made it possible to create a new habit effortlessly to help working Malaysians break the bad cycle of bad sitting posture, which is the root cause of 90% of your back pain problems.

With just a tiny adjustment to your environment, you'll build a good sitting posture (new habit) without even realizing it. 

That's why Spine-Series Cushions was created.

Out With The Old,
In With The New

These cushions were designed to make up for what most chair lacks, ergonomics + comfort.

Instead of using your willpower to keep your body upright while sitting, simply lean back for comfort, and voilà! You're no longer slouching at work!

The next thing you know, you have developed a good sitting posture (good habit) & kissed your stubborn back pain good-bye.

All Thanks to SpineLief's
Research Team

It took SpineLief 6 months of R&D and 1,493 volunteers to find the best formula for SpineLief's cushions. 

With the help of our soft yet supportive engineered material from German, our cushions can withstand up to 140kg of weight without deforming its shape, providing the best body contouring and pressure relief with its high durability!

SpineLief's cushions are no magic; they are just science! Using these cushions daily helps build muscle memory. Of course, the longer you use the cushions, the more likely you'll notice that you're in a sitting posture with or without the cushions!

You'll also notice that you're no longer bothered by back pain. These cushions are not just a comfy companion but a life-changer.

Early 2020

Purpose has been found & 6 months of R&D started.

Oct 2020

SpineFoam Coccyx Seat Cushion has been born.

Oct 2021

Spine-Series Daily Sitting Cushions have been established, helping people to sit with better posture easily!

Jul 2021

Deep Relief Cream and Deep Repair Drink have been born, helping people to move more pain-free!

Future

Strived to bring true relief by helping beloved Malaysians to develop all kinds of good habits in life easily!

Meet Team SpineLief

Kiat

Founder/CEO

Yung

Creative Director

Mimi

Marketer 

Ying

Marketer 

Woon

Public Relations

Keong

Customer Service

Gin

Finance and Account

Early 2020

Inspired to find solutions & started 6 months of R&D.

Oct 2020

SpineFoam Coccyx Seat Cushion was introduced.

Oct 2021

Spine-Series Cushions were introduced, helping people to sit with better posture effortlessly!

FUTURE

Striving to bring true relief to Malaysians by encouraging good habits or lifestyle!

July 2022

Deep Relief Cream and Deep Repair Drink were introduced, to help people with joint/muscle pain move with ease!

Early 2020

Purpose has been found & 6 months of R&D started.

Oct 2020

SpineFoam Coccyx Seat Cushion has been born.

Oct 2021

Spine-Series Daily Sitting Cushions have been established, helping people to sit with better posture easily!

July 2022

Deep Relief Cream and Deep Repair Drink have been born, helping people to move more pain-free!

Future

Strived to bring true relief by helping beloved Malaysians to develop all kinds of good habits in life easily!

Meet SpineLief's Team

Kiat

Founder/CEO

Yung

Creative Director

Mimi

Performance Marketer 

Ying

Project Strategies

Woon

Brand Strategies

Keong

Sales Executive

Gin

Finance and Account

Meet Team SpineLief

Kiat

Founder/CEO

Yung

Creative Director

Mimi

Marketer

Ying

Marketer

Woon

Public Relations

Keong

Customer Service

Gin

Finance and Account

Good Posture Matters

Ready to Open Doors to a Better Life with Better Habits?
You can always count on us!

SIT BETTER NOW!